Description:

In today’s episode, we have with us a world-class speaker, Scott McKain. Scott, who is from Indiana as well, is in the Hall of Fame of Speakers and also in the of Fame in Sales and Marketing. His main message is how to have distinction and the importance of being iconic.

Scott and Tim discuss how standing out will make people really see what you can bring to the table and how it boosts your credibility. They also talk about the kind of culture that makes it difficult for creating distinction.

Listen to this incredible episode now and be motivated and encouraged with the nuggets of wisdom that Scott and Tim share that will help you to truly stand out, be mesmerizing and be iconic.

Quotes:

“It’s about meaningful differentiation.” – Scott McKain

“The only reason somebody becomes a customer or a client is not just because they choose us, it’s because they choose us instead of the other alternatives out there at the marketplace.” – Scott McKain

“If there’s any place we could all begin, I think, the great place to start is to refine your position.” – Scott McKain

“You can’t develop expertise on everything.” – Scott McKain

“It’s not just what you do externally with customers, it’s what you do internally with your team so that they get the clarity of you are about.” – Scott McKain

“A lot of the times, we confuse having a positive approach with ignoring the reality.” – Scott McKain

“Learn from others and create your own path.” – Scott McKain

Mentions:

https://www.facebook.com/TimShurr/ 

https://mesmerizingleadership.com/ 

The Ultimate Business Summit

Talk Triggers, by Jay Baer

Grady Nutt

Iconic, by Scott McKain

https://distinctionnation.com

Project Distinct Podcast, by Scott McKain

https://scottmckain.com

Show Notes:

(00:44) Greetings and Introduction of Scott McKain

(03:13) What is Distinction

(06:13) The importance of standing out from the competition

(07:34) The lack of clarity

(10:40) A mile wide and an inch deep

(12:10) Examples of good distinctions

(13:32) Talk triggers

(14:28) Show clarity with your team first

(17:04) The positive negativity

(20:42) Part of the confidence of being a leader

(22:24) The culture that is difficult for creating a distinction

(22:47) Scott’s experience in the White House

(26:45) The boundaries we set for ourselves

(28:39) To whom much is given

(30:21) Be encouragers

(32:37) People who walk the talk

(35:11) Jealousy keeps you from being your best

(39:22) Nobody can be the best you but you

(41:47) The Distinction Nation

(43:58) The Project Distinct Podcast

(44:47) Life is a rollercoaster, enjoy the ride

Make Your Day A Shurr! Success